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'url' => 'https://www.dh3g.com/s-用户',
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'title_highlight' => '明星 + 创作者组合种草，快手磁力聚星助力 Lola Rose 俘获新奢一族',
'content' => '...W 及 1003W 的好成绩。全域触达，精准创作者策略助力品牌<em>声量</em>扩散2000 年，英国珠宝设计师 Nikki Gewirtz 于伦敦创立了 Lola Rose，收获大片忠实粉丝。但对于中国市场来说，它还相对年轻，品牌<em>声量</em>在这片全新土壤的最大化扩散，是...',
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'content' => '...。灵活运用直播间货品组合策略，持续打造爆品扩大品牌<em>声量</em>有了流量和粉丝，该如何实现更高效的转化？伊林认为，需要用多元货品组合来承接。打爆款是品牌惯用的策略。基于之前的经验，在快手平台冷启动期，伊林决定将...',
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'description_highlight' => '时下，品牌自播已经成为越来越多品牌商家寻求增量发展的标配。在今年 7 月底，安踏体育借着奥运热潮在快手正式开启品牌自播。凭借着对快手平台规则的摸索，安踏体育实现了快速成长。不到两个月时间，安踏体育就实',
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'thumb' => NULL,
'url' => '/youxi-91225',
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'url' => 'https://www.dh3g.com/s-流量',
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'url' => 'https://www.dh3g.com/s-粉丝',
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'url' => 'https://www.dh3g.com/s-内容',
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'url' => 'https://www.dh3g.com/s-账号',
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'url' => 'https://www.dh3g.com/s-用户',
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'url' => 'https://www.dh3g.com/s-同时',
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'url' => 'https://www.dh3g.com/s-策略',
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'url' => 'https://www.dh3g.com/s-产品',
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'description' => '国货已经成为国内消费品市场近几年最具成长性的一股力量。面对国民尤其是年轻人对于国货不断高涨的消费热情，最近几年，新国货品牌在各个领域不断涌现。对于一个全新的国货品牌来说，如何在预算有限的情况下，尽可能',
'catid' => '7',
'title_highlight' => '抖音电商成新国货“加速器”：同比销量增长 933% 是怎么做到的？',
'content' => '...新日"等多个为新锐品牌成长加速的营销 IP，实现销量与<em>声量</em>齐涨。比如在 2021 年 3 月，"抖音新锐发布"刚推出不久，就集合 Ubras 在内的五家新锐国货品牌，为消费者带来一场"向往的\'轻\'生活"极致体验。在这次活动期间，新锐品...',
'keywords_highlight' => '品牌,电商,新锐,国货,消费,平台,销量,增长,销售,商家,活动,内容,销售额,服务,消费者,用户,发展,商品,产品,兴趣',
'description_highlight' => '国货已经成为国内消费品市场近几年最具成长性的一股力量。面对国民尤其是年轻人对于国货不断高涨的消费热情，最近几年，新国货品牌在各个领域不断涌现。对于一个全新的国货品牌来说，如何在预算有限的情况下，尽可能',
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'updatetime' => '1651823811',
'thumb' => NULL,
'url' => '/youxi-111083',
'tags' =>
array (
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array (
'key' => '品牌',
'url' => 'https://www.dh3g.com/s-品牌',
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1 =>
array (
'key' => '电商',
'url' => 'https://www.dh3g.com/s-电商',
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array (
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'url' => 'https://www.dh3g.com/s-新锐',
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array (
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'url' => 'https://www.dh3g.com/s-国货',
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array (
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'url' => 'https://www.dh3g.com/s-消费',
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5 =>
array (
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'url' => 'https://www.dh3g.com/s-平台',
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array (
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'url' => 'https://www.dh3g.com/s-销量',
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array (
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'url' => 'https://www.dh3g.com/s-增长',
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'key' => '销售',
'url' => 'https://www.dh3g.com/s-销售',
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array (
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'url' => 'https://www.dh3g.com/s-商家',
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'url' => 'https://www.dh3g.com/s-活动',
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array (
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'url' => 'https://www.dh3g.com/s-内容',
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'url' => 'https://www.dh3g.com/s-销售额',
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array (
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'url' => 'https://www.dh3g.com/s-服务',
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array (
'key' => '消费者',
'url' => 'https://www.dh3g.com/s-消费者',
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array (
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'url' => 'https://www.dh3g.com/s-用户',
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'url' => 'https://www.dh3g.com/s-商品',
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array (
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'url' => 'https://www.dh3g.com/s-产品',
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array (
'key' => '兴趣',
'url' => 'https://www.dh3g.com/s-兴趣',
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array (
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'title' => '快手阿稳：磁力金牛持续进阶，促进生态活跃品牌、商家高速成长',
'keywords' => '品牌,快手,营销,电商,磁力,金牛,达人,商家,流量,增长,更多,整合,活动,联合,客户,平台,盛宴,策略,升级,生态',
'description' => '9 月 10 日，2021 快手电商 116 商家大会在杭州隆重召开。快手磁力引擎金牛营销运营副总裁阿稳在大会现场发表《磁力金牛 · 增程助燃》主题演讲，解构磁力金牛如何通过一站式电商营销解决方案赋能',
'catid' => '7',
'title_highlight' => '快手阿稳：磁力金牛持续进阶，促进生态活跃品牌、商家高速成长',
'content' => '...成熟 IP 再升级、内容整合营销四大亮点，充分释放品牌<em>声量</em>及新消费市场的购买力。而 "快手 116 超级品质购物节"作为快手自有超级大促 IP，今年则将围绕信任电商 + 品牌 + 服务商三大核心战略方向，通过多元创新玩法升级、重...',
'keywords_highlight' => '品牌,快手,营销,电商,磁力,金牛,达人,商家,流量,增长,更多,整合,活动,联合,客户,平台,盛宴,策略,升级,生态',
'description_highlight' => '9 月 10 日，2021 快手电商 116 商家大会在杭州隆重召开。快手磁力引擎金牛营销运营副总裁阿稳在大会现场发表《磁力金牛 · 增程助燃》主题演讲，解构磁力金牛如何通过一站式电商营销解决方案赋能',
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'updatetime' => '1651811716',
'thumb' => NULL,
'url' => '/youxi-89457',
'tags' =>
array (
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array (
'key' => '品牌',
'url' => 'https://www.dh3g.com/s-品牌',
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1 =>
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'url' => 'https://www.dh3g.com/s-快手',
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array (
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'url' => 'https://www.dh3g.com/s-电商',
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array (
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'url' => 'https://www.dh3g.com/s-磁力',
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array (
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'url' => 'https://www.dh3g.com/s-金牛',
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'url' => 'https://www.dh3g.com/s-达人',
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'url' => 'https://www.dh3g.com/s-商家',
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array (
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'url' => 'https://www.dh3g.com/s-流量',
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array (
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'url' => 'https://www.dh3g.com/s-增长',
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10 =>
array (
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'url' => 'https://www.dh3g.com/s-更多',
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'key' => '整合',
'url' => 'https://www.dh3g.com/s-整合',
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'key' => '活动',
'url' => 'https://www.dh3g.com/s-活动',
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'url' => 'https://www.dh3g.com/s-联合',
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'url' => 'https://www.dh3g.com/s-客户',
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array (
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'url' => 'https://www.dh3g.com/s-平台',
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'url' => 'https://www.dh3g.com/s-盛宴',
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'url' => 'https://www.dh3g.com/s-策略',
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'url' => 'https://www.dh3g.com/s-升级',
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array (
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'url' => 'https://www.dh3g.com/s-生态',
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),
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array (
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'title_highlight' => '兴趣电商江湖，卓尔数科如何开拓品牌新局面',
'content' => '...人矩阵模型。新品牌入圈是专业中腰部背书+大量尾部提<em>声量</em>，呈现梯形。扩圈对标期会增加中腰部和少量头部，呈现陀螺型。破圈期以中腰部为主进行扩圈层触达，重转化期会加大头部KOL布局爆<em>声量</em>。随着媒介环境与网络语境...',
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'url' => 'https://www.dh3g.com/s-人群',
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array (
'key' => '策略',
'url' => 'https://www.dh3g.com/s-策略',
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array (
'key' => '能力',
'url' => 'https://www.dh3g.com/s-能力',
),
13 =>
array (
'key' => '发展',
'url' => 'https://www.dh3g.com/s-发展',
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14 =>
array (
'key' => '有效',
'url' => 'https://www.dh3g.com/s-有效',
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array (
'key' => '关键',
'url' => 'https://www.dh3g.com/s-关键',
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array (
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'url' => 'https://www.dh3g.com/s-品类',
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array (
'key' => '平台',
'url' => 'https://www.dh3g.com/s-平台',
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array (
'key' => '用户',
'url' => 'https://www.dh3g.com/s-用户',
),
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array (
'key' => '资源',
'url' => 'https://www.dh3g.com/s-资源',
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),
),
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array (
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'title_highlight' => '从星盛典为合作伙伴颁奖 窥见虎牙直播“朋友圈”逐步扩大',
'content' => '...升75%,日均新增主播数上升263%,专区DAU上升53%,在产品外部<em>声量</em>及人气打造上也获得了卓越的成绩。针对游戏厂商,虎牙更是推出多种游戏合作方案。2018年,虎牙不仅与超过110家电竞组织进行合作,对超过510场电竞比赛进行直播,还积极...',
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'url' => 'https://www.dh3g.com/s-虎牙',
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array (
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'url' => 'https://www.dh3g.com/s-合作',
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'url' => 'https://www.dh3g.com/s-内容',
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'key' => '厂商',
'url' => 'https://www.dh3g.com/s-厂商',
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array (
'key' => '产品',
'url' => 'https://www.dh3g.com/s-产品',
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array (
'key' => '团队',
'url' => 'https://www.dh3g.com/s-团队',
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array (
'key' => '技术',
'url' => 'https://www.dh3g.com/s-技术',
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array (
'key' => '用户',
'url' => 'https://www.dh3g.com/s-用户',
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array (
'key' => '腾讯',
'url' => 'https://www.dh3g.com/s-腾讯',
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array (
'key' => '王者',
'url' => 'https://www.dh3g.com/s-王者',
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array (
'key' => '荣耀',
'url' => 'https://www.dh3g.com/s-荣耀',
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array (
'key' => '英雄',
'url' => 'https://www.dh3g.com/s-英雄',
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'key' => '伙伴',
'url' => 'https://www.dh3g.com/s-伙伴',
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array (
'key' => '合作伙伴',
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'url' => 'https://www.dh3g.com/s-盛典',
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'url' => 'https://www.dh3g.com/s-赛事',
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array (
'key' => '体验',
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'description' => '近年来，中国人均可支配收入增加、消费结构升级、消费人群代际更替…… 诸多因素让新品牌的崛起，或许成为中国商业未来数十年的主旋律。为帮助更多新品牌在广阔的消费市场中脱颖而出，抖音电商拆解了 280 个通',
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'title_highlight' => '这些新品牌的成长秘诀必须了解！抖音电商最新发布《2022 抖音电商新品牌成长报告》',
'content' => '...的长期沉淀。抖音电商新品牌的发展趋势趋势 1：新品牌<em>声量</em>爆发式增长，节点营销加速消费者信任建立《报告》数据显示，2021 年前三季度，新品牌企业号发布的短视频播放量季度环比增速均值超 120%，Q2 环比增速更是高达 174%...',
'keywords_highlight' => '品牌,电商,消费,报告,能力,增长,消费者,直播,内容,更多,规模,交易,兴趣,行业,趋势,营销,典型,增速,销量,帮助',
'description_highlight' => '近年来，中国人均可支配收入增加、消费结构升级、消费人群代际更替…… 诸多因素让新品牌的崛起，或许成为中国商业未来数十年的主旋律。为帮助更多新品牌在广阔的消费市场中脱颖而出，抖音电商拆解了 280 个通',
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'thumb' => NULL,
'url' => '/youxi-110901',
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array (
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'url' => 'https://www.dh3g.com/s-品牌',
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array (
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'url' => 'https://www.dh3g.com/s-电商',
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array (
'key' => '消费',
'url' => 'https://www.dh3g.com/s-消费',
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3 =>
array (
'key' => '报告',
'url' => 'https://www.dh3g.com/s-报告',
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array (
'key' => '能力',
'url' => 'https://www.dh3g.com/s-能力',
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array (
'key' => '增长',
'url' => 'https://www.dh3g.com/s-增长',
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6 =>
array (
'key' => '消费者',
'url' => 'https://www.dh3g.com/s-消费者',
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array (
'key' => '直播',
'url' => 'https://www.dh3g.com/s-直播',
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array (
'key' => '内容',
'url' => 'https://www.dh3g.com/s-内容',
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array (
'key' => '更多',
'url' => 'https://www.dh3g.com/s-更多',
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array (
'key' => '规模',
'url' => 'https://www.dh3g.com/s-规模',
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array (
'key' => '交易',
'url' => 'https://www.dh3g.com/s-交易',
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array (
'key' => '兴趣',
'url' => 'https://www.dh3g.com/s-兴趣',
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array (
'key' => '行业',
'url' => 'https://www.dh3g.com/s-行业',
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array (
'key' => '趋势',
'url' => 'https://www.dh3g.com/s-趋势',
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15 =>
array (
'key' => '营销',
'url' => 'https://www.dh3g.com/s-营销',
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array (
'key' => '典型',
'url' => 'https://www.dh3g.com/s-典型',
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array (
'key' => '增速',
'url' => 'https://www.dh3g.com/s-增速',
),
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array (
'key' => '销量',
'url' => 'https://www.dh3g.com/s-销量',
),
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array (
'key' => '帮助',
'url' => 'https://www.dh3g.com/s-帮助',
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),
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array (
'id' => '86504',
'title' => '康铂 Comper 联动脱口秀大会 打造了一个沉浸式营销经典案例',
'keywords' => '年轻,年轻人,美容,营销,品牌,脱口秀,场景,专场,智能,消费,生活,大会,产品,观众,医疗,消费者,社交,节目,源网,体验',
'description' => '《脱口秀大会》第四季自开播以来一直热度不减，除了频上热搜之外，场外的衍生节目也吸引了不少眼球。继去年10月京东与笑果文化成功打造《脱口秀大会3.5季》专场，收获超高声量与口碑回报后之后，脱口秀成为最受',
'catid' => '7',
'title_highlight' => '康铂 Comper 联动脱口秀大会 打造了一个沉浸式营销经典案例',
'content' => '...与笑果文化成功打造《脱口秀大会3.5季》专场，收获超高<em>声量</em>与口碑回报后之后，脱口秀成为最受企业青睐的营销方式之一。8月26日，知名国货品牌Comper携其爆款智能美容仪，登陆《脱口秀大会》衍生专场，以极具特色的沉浸式...',
'keywords_highlight' => '年轻,年轻人,美容,营销,品牌,脱口秀,场景,专场,智能,消费,生活,大会,产品,观众,医疗,消费者,社交,节目,源网,体验',
'description_highlight' => '《脱口秀大会》第四季自开播以来一直热度不减，除了频上热搜之外，场外的衍生节目也吸引了不少眼球。继去年10月京东与笑果文化成功打造《脱口秀大会3.5季》专场，收获超高<em>声量</em>与口碑回报后之后，脱口秀成为最受',
'inputtime' => '1651810049',
'updatetime' => '1651810049',
'thumb' => NULL,
'url' => '/youxi-86504',
'tags' =>
array (
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array (
'key' => '年轻',
'url' => 'https://www.dh3g.com/s-年轻',
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1 =>
array (
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'url' => 'https://www.dh3g.com/s-年轻人',
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array (
'key' => '美容',
'url' => 'https://www.dh3g.com/s-美容',
),
3 =>
array (
'key' => '营销',
'url' => 'https://www.dh3g.com/s-营销',
),
4 =>
array (
'key' => '品牌',
'url' => 'https://www.dh3g.com/s-品牌',
),
5 =>
array (
'key' => '脱口秀',
'url' => 'https://www.dh3g.com/s-脱口秀',
),
6 =>
array (
'key' => '场景',
'url' => 'https://www.dh3g.com/s-场景',
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array (
'key' => '专场',
'url' => 'https://www.dh3g.com/s-专场',
),
8 =>
array (
'key' => '智能',
'url' => 'https://www.dh3g.com/s-智能',
),
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array (
'key' => '消费',
'url' => 'https://www.dh3g.com/s-消费',
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10 =>
array (
'key' => '生活',
'url' => 'https://www.dh3g.com/s-生活',
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11 =>
array (
'key' => '大会',
'url' => 'https://www.dh3g.com/s-大会',
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array (
'key' => '产品',
'url' => 'https://www.dh3g.com/s-产品',
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array (
'key' => '观众',
'url' => 'https://www.dh3g.com/s-观众',
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array (
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'url' => 'https://www.dh3g.com/s-医疗',
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array (
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'url' => 'https://www.dh3g.com/s-消费者',
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array (
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'url' => 'https://www.dh3g.com/s-社交',
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array (
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'url' => 'https://www.dh3g.com/s-节目',
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array (
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'url' => 'https://www.dh3g.com/s-源网',
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19 =>
array (
'key' => '体验',
'url' => 'https://www.dh3g.com/s-体验',
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),
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array (
'id' => '90517',
'title' => '快手赋能小鹏 P5 曝光量超 4 亿，打造汽车行业营销创新标杆大事件',
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'description' => '新品在短视频直播平台首发已成为很多行业的标配。9 月 15 日，快手为小鹏汽车年度重点新车小鹏 P5 量身打造的超级发布会重磅上线，助力新车上市声量与销量齐飞。数据显示，此次活动总曝光量突破 4 亿，',
'catid' => '7',
'title_highlight' => '快手赋能小鹏 P5 曝光量超 4 亿，打造汽车行业营销创新标杆大事件',
'content' => '...小鹏 P5 量身打造的超级发布会重磅上线，助力新车上市<em>声量</em>与销量齐飞。数据显示，此次活动总曝光量突破 4 亿，发布会直播总观看量超 1400 万，总互动量超 1000 万，小鹏汽车直播间最高同时在线老铁超 35 万。据了解，快手从...',
'keywords_highlight' => '小鹏,直播,汽车,快手,发布会,营销,用户,直播间,行业,内容,产品,品牌,场景,技术,同时,平台,新车,福利,流量,玩法',
'description_highlight' => '新品在短视频直播平台首发已成为很多行业的标配。9 月 15 日，快手为小鹏汽车年度重点新车小鹏 P5 量身打造的超级发布会重磅上线，助力新车上市<em>声量</em>与销量齐飞。数据显示，此次活动总曝光量突破 4 亿，',
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'updatetime' => '1651812311',
'thumb' => NULL,
'url' => '/youxi-90517',
'tags' =>
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array (
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array (
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'url' => 'https://www.dh3g.com/s-直播',
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2 =>
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'url' => 'https://www.dh3g.com/s-汽车',
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'url' => 'https://www.dh3g.com/s-快手',
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array (
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'url' => 'https://www.dh3g.com/s-发布会',
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5 =>
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'url' => 'https://www.dh3g.com/s-直播间',
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10 =>
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11 =>
array (
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'url' => 'https://www.dh3g.com/s-技术',
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array (
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19 =>
array (
'key' => '玩法',
'url' => 'https://www.dh3g.com/s-玩法',
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18 =>
array (
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'description' => 'IT之家 10 月 27 日消息，今日红米手机官方再次对 Redmi Note 11 系列进行预热。这款手机将搭载 JBL 对称式立体声扬声器，上方下方的发声单元体积相当，边框开孔数量也相同，保证了声',
'catid' => '7',
'title_highlight' => 'Redmi Note 11 系列将搭载 JBL 对称双扬，0.65 毫米大振幅',
'content' => '...的对称。扬声器具有定制大音腔，振膜振幅可达 0.65mm，<em>声量</em>更大、失真更少。这款手机的扬声器经过 JBL 调校，同时支持杜比全景声功能。扬声器开孔也特别优化设计，横握手机游戏时保证不会被遮挡。IT之家此前报道，Redmi Note...',
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